CEO Update June
June has been a productive and energising month at Herefords Australia, with key projects delivered, momentum building for major youth and leadership initiatives, and a rare and valuable opportunity for…
Countdown to the 2025 Youth Expo
Harris Farm Herefords Australia National Youth Expo – 10–13 July, Canberra Excitement is building as we count down the final days to the 2025 Harris Farm Herefords Australia National Youth…
CEO Update May 2025
First off, a huge thank you to all of you who participated in this year’s National Show & Sale in Wodonga. It was truly something special, especially given the tricky…
Welcoming Áine Egan – Our new Marketing & Communications Manager
Herefords Australia is delighted to announce that Áine Egan (pronounced “Onya” — just think good on ya) has commenced as our new Marketing & Communications Manager — and no, we…
Uproar storms to the top of national Hereford sale thanks to Queensland buyer
The top three bulls are headed to greener pastures as northern studs dominated the competition at the Herefords Australia National Show and Sale at Wodonga, Vic. The top-priced bull offered…
Three year old stud takes out first supreme win at National Hereford event.
We are thrilled to share the exciting news of Oak Hill Herefords’ outstanding achievement at the 2025 StockCo by Heartland Bank Hereford National Show & Sale. This outstanding bull, Oak…
Coles, Woolies, Macca’s insist they have no breed preference for their beef
In a recent Stock & Land article, journalist Barry Murphy reports that leading retailers Woolworths, Coles, and fast-food giant McDonald’s have confirmed they do not favour any particular cattle breed…
CEO Update April 2025
CEO Update – April 2025 We’re pleased to welcome Zoetis Australia as our new Animal Health Sector Corporate Partner. It’s fantastic to have such a reputable animal health company on…
CEO Update March 2025
This month started off with a trip to the Victorian High Country for the iconic Mountain Calf Sales on 4 and 5 March. The sales took place in Hinnomunjie, Benambra,…
Omeo Sale Exceeds Expectations with High Demand Delivering Strong Results
Agents yarded 1,308 Hereford and Hereford/Shorthorn cattle at the Omeo Mountain Calf Sale, continuing the strong momentum from earlier sales at Ensay, Hinnomunjie, and Benambra. The sale featured 907 steers,…