CEO Update March 2025
This month started off with a trip to the Victorian High Country for the iconic Mountain Calf Sales on 4 and 5 March. The sales took place in Hinnomunjie, Benambra,…
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Omeo Sale Exceeds Expectations with High Demand Delivering Strong Results
Agents yarded 1,308 Hereford and Hereford/Shorthorn cattle at the Omeo Mountain Calf Sale, continuing the strong momentum from earlier sales at Ensay, Hinnomunjie, and Benambra. The sale featured 907 steers,…
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Ensay Mountain Calf Sale Showcases High Country Hereford Excellence
Multiple repeat buyers descended on the high-country town of Ensay on Wednesday morning 5 March, ready to snap up some of the best Herefords in Australia at the iconic Hereford…
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Benambra Calf Sale Delivers Strong Results Amid High Demand
The Mountain Calf Sales continued in full force at Benambra on Tuesday, 4 March, with Elders agents yarding approximately 1,700 Hereford calves. A strong crowd of buyers and vendors gathered…
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Herefords in the High Country – Hinnomunjies Enduring Success.
The first leg of the highly anticipated Mountain Calf Sales kicked off in Hinnomunjie yesterday morning, with Nutrien agents yarding an impressive 1,008 cattle that went under the hammer. Top…
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No price differential and ticking the boxes on performance off grass
Hereford and black baldy cattle are ticking the boxes on weight gain, carcase quality and temperament for one of the premium suppliers to the Coles GRAZE grass-fed brand. Gippsland grass…
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Dustin dreams big to found his own stud at tender age of nine
Nine-year-old Dustin Paton has a dream to become a farmer and is well on the way to starting his own Hereford stud with his foundation heifer arriving this year. The…
DetailsCEO Update February 2025
Exciting news was shared earlier this month with Grace Collins being awarded the CM Hocking Scholarship. It is encouraging to see such enthusiasm and dedication from applicants who are committed…
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Central Victorian Hereford stud’s pen of 10 heifers takes out challenge win
A prominent Hereford stud in central Victoria has taken out the Stud Beef Victoria Heifer Challenge as part of Stock & Land Beef Week, amid a selection of quality heifer exhibits. Twenty-two…
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Herefords driving business resilience and sustainability in the Red Centre
Rebecca Cadzow doesn’t even turn a hair at driving a road train of Hereford steers on a 9000km return trip from paddock to feedlot. Although born and raised near Armidale,…
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Grace Collins Awarded Prestigious CM Hocking Scholarship for 2024
Congratulations to Grace Collins for being awarded the 2024 recipient of the prestigious CM Hocking Scholarship. The scholarship will support Grace in furthering her studies as she pursues a teaching…
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StockCo partners with Herefords Australia for 60th National Show & Sale (Wodonga)
StockCo, part of Heartland Bank, is excited to announce its partnership with Herefords Australia as the naming partner for the 60th National Show & Sale (Wodonga). This milestone event marks…
DetailsCEO Update January 2025
I kicked off the start of the new year by getting some dust on the boots in Western Districts, Victoria engaging with members and industry partners at the annual feature…
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Buyers have their say on whether colour counts when purchasing cattle
A prominent Hereford breeder and buyer has refuted any sentiment that Angus cattle are more broadly favoured than Herefords. Herefords Australia chair and Injemira Beef Genetics stud principal Marc Greening, Holbrook,…
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The Herefords resilience praised at final Casterton Sale
The final Casterton sale of 2025 highlighted the resilience and quality of the Hereford heifers. Despite earlier seasonal challenges, the sale underscored the importance of selective breeding and adaptability, with…
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Strong Bidding Continues at Hamilton on Eve of Western District Weaner Sales
The bidding continued on the eve of the final day of the western district’s weaner sales at the Hamilton All Breeds Heifer Sale on Thursday 16 January. There was strong…
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Lot feeders and backgrounders dominate the Hereford sales at Hamilton.
The Western District’s weaner sales continued on Wednesday, January 15, 2025, with the Hamilton All Breeds Mixed Sex & Euro Weaner Sale. About 2800 cattle were yarded, achieving an average…
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Alva Downs champion pen tops the Herefords at $1300
The Casterton Annual Hereford Steer Weaner January 15 featured approximately 1,100 Hereford and Euro steers. The sale showcased 1,037 steers, averaging 366 cents per kilogram (c/kg) or $1,051, with top…
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Hereford weaners had bids flying to achieve top of $1540
The Hamilton Regional Livestock Exchange was bustling today as backgrounders, restockers, feedlotters, and commissioned buyers gathered for the Hamilton all breeds steer sale. Buyers from across Queensland and southern parts…
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Grass finishers and feeders push Hereford steers to $1520
Spirited bidding from steer finishers and back grounders for grass fed programs against lot feeders pushed prices to $1520 for autumn drop Hereford calves at Wangaratta on Friday. Selling agents…
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Quality autumn drop white face calves flush out the northern buyers
Trucks were northbound from Wodonga on Friday with whiteface cattle bound for feedlots and backgrounding in the New England and Queensland after a mammoth week of selling, which saw 17,000…
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Victorians match Queensland big guns in chase for weaners
Victorian grass-fed steer finishers batted away the hype around the northern buying behemoth, snapping up the majority of Hereford steer weaners at Wodonga on Thursday, with over $4 million exchanging…
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South African Hereford Report
The past 18 months have been incredibly harsh on beef producers in South Africa with beef prices down 25% year on year, and reaching levels last seen 7 years ago. …
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Canadian Hereford Association Report
The Canadian Hereford Association has been working on several new projects this year to offer value back to breeders. Alongside an update to the Association’s online registry system, the CHA…
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UK Hereford Cattle Society – From the Director of Operations
The last 12 months have certainly been a year to remember with some great highs and some sad lows, many of which are captured or referenced in our journal. Government…
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Professionalism beyond his years when it comes to parading cattle
Sam Garvin always stands out from the crowd with his presentation, finesse and professionalism beyond his years when it comes to parading cattle in the showring. The 14-year-old from Orange,…
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Herefords proving their market flexibility in 100 day grain fed trial
Hereford and Hereford infused cattle are proving their finishing ability off grain in the inaugural 100-day grain fed Inverell Feedlot Trial and Carcase competition. With $6000 prizemoney on offer, the…
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Northern herd swaps to Hereford bulls as buyers signal preference for red baldies
Hereford infused cattle are proving fit for purpose in a semi-arid environment and commanding up to a 15c/kg premium in the market place for one Queensland family. Trading as Ballater…
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CEO Update December 2024
As the year draws to a close, I want to take this opportunity to share some key updates from our recent Board meeting and reflect on the progress Herefords Australia…
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Garryowen building relationships along supply chain to cultivate paddock to plate experience
Value adding grass fed commercial Hereford cattle via direct beef sales using digital platforms has not only been financially profitable for a South Australian family but resulted in the breed’s…
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