StockCo, part of Heartland Bank, is excited to announce its partnership with Herefords Australia as the naming partner for the 60th National Show & Sale (Wodonga). This milestone event marks a significant occasion in the livestock industry, showcasing one of the largest multi-vendor sales in southern Australia.
As a leading provider of specialist livestock finance, StockCo is dedicated to providing farmers with flexible finance solutions to meet the unique needs of Australian food producers. StockCo’s livestock finance options include Trading Finance, Breeder Finance and Stock Advance – each designed to free up working capital so customers can focus on growing their business.
Medina Cicak, Chief Commercial Officer of Heartland Bank, said, “We’re really pleased to be partnering with Herefords Australia for the StockCo by Heartland Bank 60th National Show & Sale (Wodonga). To be the naming partner for this milestone event is a special moment.”
“The partnership between Herefords Australia and StockCo is a natural fit. Our StockCo Regional Livestock Managers attend livestock sales each week where they connect producers and agents to our specialist livestock funding options. Our Regional Livestock team are graziers themselves or come from rural backgrounds and have a wealth of industry knowledge. We understand the unique challenges and opportunities facing Australian livestock producers and are proud to be able to offer solutions which help our customers maximise profits and grow their business.”
Alastair James, Chief Executive Officer of Herefords Australia, said, “It is clear that by partnering with us to support our landmark event, StockCo by Heartland Bank shares our commitment to the Hereford breed and delivering great outcomes for our members. The mutual benefits of this newly forged partnership are many, with StockCo by Heartland Bank’s extensive team of experienced professionals well-placed to provide real value to our members and commercial producers alike.”
About the StockCo by Heartland Bank Herefords Australia National Show & Sale
The 2025 StockCo by Heartland Bank Herefords Australia National Show & Sale marks a milestone 60th anniversary, highlighting six decades of excellence in Hereford cattle breeding and sales. Scheduled for May 14-15, 2025, at Wodonga Racing, Hamilton Smith Drive, Wodonga, this premier event is set to attract seedstock and commercial beef producers from across the country.
The event begins with the Herefords Australia Breed Forum at 10 am on Tuesday, May 13, where industry professionals will share valuable insights, data-driven evidence, and best practices. This forum is designed to equip producers with the knowledge needed to drive the breed and their businesses forward.
The National Show kicks off at 9 am on Wednesday, May 14, showcasing an elite selection of Hereford genetics. Later that evening, the 60th Anniversary Cocktail Dinner at The Goods Shed, Wodonga will provide a fantastic opportunity for industry members to network and celebrate the breed’s success.
On Thursday, May 15, the excitement continues with the open cry auction, commencing at 9 am, where some of Australia’s best Hereford bulls will go under the hammer. This sale is a prime opportunity for buyers looking to invest in genetics backed by industry-leading performance data and proven market demand.
For more information and to secure tickets for the Breed Forum and Cocktail Dinner, visit: Herefords Australia
About StockCo Australia
StockCo, part of Heartland Bank Australia Limited (Heartland Bank), is a leading provider of specialist livestock finance for cattle and sheep farmers across Australia. It has been operating in Australia since 2014, with origins in New Zealand dating back to 1995.
StockCo offers flexible finance solutions to help customers maximise profits and grow their business, including Trading Finance, Breeder Finance and Stock Advance.
Heartland Bank is part of the Heartland group of companies. Heartland Group Holdings Limited (Heartland) has more than 145 years of experience in financial services and is listed on the New Zealand and Australian stock exchanges (NZX/ASX:HGH).
More about StockCo: www.stockco.com.au
