Hereford Prime for Australia Day (16/01/2012)

Hereford Prime will have a strong presence at the nation’s largest Australia Day celebration at Sydney’s Hyde Park.

Hereford Prime will sponsor the BIG Telly in Hyde Park, Sydney, on Australia Day continuing Hereford Prime’s association and support of the Australia Day Council of NSW for the third year running.

Each year the BIG Telly precinct entertains tens of thousands of visitors to ‘Sydney’s biggest backyard’ and 2012 will be no exception. There’s going to be a whole lot of fun on Australia Day and here are seven reasons you must join Hereford Prime on Australia Day.

* Watch live cooking demonstrations by leading Sydney and regional chefs.

* Sample delicious Hereford Prime beef straight off the BBQ.

* Learn about the suitability of different grades and cuts of beef for home  cooking.

* Pick up your voucher for the Hereford Prime Beefy BBQ Banger giveaway (1kg of  free bangers!).

* Have your photo taken with Hank the Hereford bull (yes, a real live bull in the middle of  Sydney!).

* Try your luck at guessing the weight of Hank the Hereford bull to go in the  draw for a  $50 Hereford  Primebeef voucher.

* Amazing whip cracking demonstrations - off Hank’s back.

Check www.herefordprime.com.au for more information about the event and the Australia Day promotions Hereford Prime will be running.